Who ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity and YouTube show when people ask about walk-in baths. Measured over 57 real questions in 6 concern groups.
Data collected November 2026 · 57 questions · 7 channels
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Request a custom proposalHow it worksAI visibility (also called LLM visibility or AI brand visibility) is how often a brand or website is named or cited when people ask ChatGPT, Google AI Overviews, AI Mode, Gemini and Perplexity about walk-in baths. This page measures it for every website, page, YouTube channel, video and subreddit that appeared when we asked the 57 walk-in baths questions behind this data in Google, AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and YouTube. People ask things like “Can a walk in bath have a shower?”, “How much does a walk-in shower for the elderly cost?” and “Which is better, a walk-in tub or a walk-in shower?”.
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | consumeraffairs.com | 19.9 | 21 | |
| 2 | primecarers.co.uk | 14.0 | 20 | |
| 3 | checkatrade.com | 12.4 | 18 | |
| 4 | facebook.com | 11.7 | 36 | |
| 5 | mobility-plus.co.uk | 8.7 | 8 |
The websites that show up most when people ask about walk-in baths, across all 6 concern groups and 57 questions. consumeraffairs.com leads with a score of 19.9, appearing in Google organic, AI Overview, AI Mode, ChatGPT, Gemini and Perplexity, ahead of primecarers.co.uk and checkatrade.com. All five appear in AI answers and all of them also rank in Google organic.
These are the sources Google and AI assistants trust for walk-in baths questions. Check whether your site is in the list. If it is not, study what these domains publish and target them for brand mentions, expert quotes and digital PR, because being named on a trusted site is one of the main ways a brand gets into AI answers.
| Title | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | Pros and Cons of Walk-In Tubs (2026) | ConsumerAffairs®consumeraffairs.com/homeowners/walk-in-tub-pros-and-cons.html | 12.4 | 7 | |
| 2 | Walk-in bath or walk-in shower for an older parent?primecarers.co.uk/home-modifications/walk-in-baths/walk-in-bath-or-walk-in-shower | 7.1 | 7 | |
| 3 | Walk-In Shower Installation Cost in 2026: UK Pricescheckatrade.com/blog/cost-guides/cost-of-walk-in-shower-installation/ | 5.8 | 7 | |
| 4 | Walk-in Bath with Shower: A Simple Guide - Mobility Plusmobility-plus.co.uk/blog/walk-in-baths/walk-in-bath-with-shower/ | 4.0 | 1 | |
| 5 | Understanding the Cost of Walk In Tubsncoa.org/article/how-much-do-walk-in-tubs-cost/ | 4.0 | 6 |
The individual pages cited or ranked most often across the 57 questions. The top page, Pros and Cons of Walk-In Tubs (2026) | ConsumerAffairs® on consumeraffairs.com, scores 12.4 and appears for 7 questions.
Open these pages and note how they answer: a plain definition near the top, short sections that each answer one question, and figures with sources. Pages built like this are easy for AI assistants to quote. Match that structure on your own pages for the same questions.
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | Mobility PlusBathing specialist · mobility-plus.co.uk | 8.7 | 8 | |
| 2 | Absolute MobilityBathing specialist · absolutemobility.co.uk | 7.3 | 15 | |
| 3 | Safe StepBathing specialist · safesteptub.com | 7.1 | 16 | |
| 4 | MoreabilityBathing specialist · moreability.co.uk | 6.4 | 8 | |
| 5 | Bathing MobilityBathing specialist · bathingmobility.co.uk | 6.1 | 13 | |
| 6 | KohlerBathing specialist · reveal.kohler.com | 5.5 | 16 | |
| 7 | PlumbworldRetailer · plumbworld.co.uk | 4.8 | 10 | |
| 8 | Premier Care in BathingBathing specialist · premiercareinbathing.co.uk | 4.6 | 6 | |
| 9 | The Walk In Bath CoBathing specialist · thewalkinbathco.co.uk | 4.1 | 7 | |
| 10 | HorowBathing specialist · horow.com | 4.1 | 11 |
The same scores as the websites table, filtered to bathing specialists and retailers, so you can compare like with like. Guidance sites, regulators and publishers are left out. Mobility Plus leads with 8.7, ahead of Absolute Mobility (7.3).
Look at which channels each rival appears in. A rival with ChatGPT or Perplexity dots that you lack is being cited from pages you can study and outdo. A high Qs count with a low score means a brand appears often but only for questions Google surfaces less.
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | homeability | 13.8 | 27 | |
| 2 | Mosby Building Arts | 12.5 | 24 | |
| 3 | Safe Step Walk-In Tubs & Showers | 10.3 | 20 | |
| 4 | Double C Home Inspections | 9.4 | 19 | |
| 5 | Thrive With George | 9.4 | 21 |
The YouTube channels whose videos appear most for walk-in baths questions, in YouTube search and when Google or AI answers show a video. homeability leads with 13.8.
These channels own the video answers for walk-in baths. Brief a video for each high-volume question they cover, or work with them, since Google and AI Overviews often pull a video into the answer.
| Title | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | Buying a Walk-in Tub – Your Biggest Mistake?homeability | 11.0 | 27 | |
| 2 | Walk-In Tub Review: The Disadvantages of a Walk-In TubMosby Building Arts | 10.3 | 23 | |
| 3 | Walk-In Tubs: WATCH before you buy!Double C Home Inspections | 9.4 | 19 | |
| 4 | How Much Water Does a Walk-In Tub Use? | Safe Step Tub Sizes ExplainedSafe Step Walk-In Tubs & Showers | 8.7 | 14 | |
| 5 | 6 Things to Consider before Installing a Walk-In TubHandyPro | 7.8 | 19 |
The individual videos that appear most across the 57 questions. The top video, Buying a Walk-in Tub – Your Biggest Mistake?, scores 11.0.
Watch the top videos and note the questions they answer in their titles and chapters. A video that answers one question clearly, with that question in its title, is the format that keeps getting picked.
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | r/HomeImprovement6 threads cited | 1.9 | 7 | |
| 2 | r/HousingUK3 threads cited | 1.6 | 4 | |
| 3 | r/DIYUK7 threads cited | 1.5 | 8 | |
| 4 | r/AskReddit2 threads cited | 0.7 | 2 | |
| 5 | r/homeowners2 threads cited | 0.6 | 2 |
The subreddits whose threads Google and AI assistants cite for walk-in baths questions. r/HomeImprovement leads, with 6 threads cited in Google organic, AI Overview, AI Mode, Gemini and Perplexity.
Read the cited threads to see the worries and objections that keep coming up, so you can answer them on your own pages. Where it fits the community rules, a helpful answer from a named expert can itself become a cited source.
Each AI search engine picks its own sources. For walk-in baths, ChatGPT leans most on primecarers.co.uk, Perplexity on consumeraffairs.com and Google AI Overviews on facebook.com. The lists show the top 3 websites in each engine, scored by the weighted share of questions where they appear.
Five steps, in the order that usually moves the score fastest. Each one is based on what this data shows Google and AI assistants reward for walk-in baths.
AI visibility (also called LLM visibility or AI brand visibility) is how often a brand or website is named or cited when people ask ChatGPT, Google AI Overviews, AI Mode, Gemini and Perplexity about walk-in baths. On this page it is measured over 57 real walk-in baths questions and scored from 0 to 100.
Across all 57 questions we tracked, the most visible websites for walk-in baths are consumeraffairs.com (19.9), primecarers.co.uk (14.0) and checkatrade.com (12.4), out of 566 domains in total. Scores are out of 100.
Among bathing specialists and retailers, ChatGPT cites JT Spas (14.1), Able Bathing (14.1) and EA Mobility (7.6) most often. Guidance and publisher sites still lead overall, led by primecarers.co.uk (42.1).
ChatGPT cites primecarers.co.uk (42.1), lookinto.co.uk (29.7) and consumeraffairs.com (22.5) most often for walk-in baths questions, scored by the weighted share of questions where each one appears.
Google AI Overviews lean on facebook.com (24.5), consumeraffairs.com (22.4) and checkatrade.com (21.4). AI Mode leans on checkatrade.com (24.5), thewalkinbathco.co.uk (17.8) and consumeraffairs.com (16.3).
Perplexity cites consumeraffairs.com (55.8), modernize.com (39.5) and primecarers.co.uk (36.8) most. Gemini cites consumeraffairs.com (17.8), checkatrade.com (16.3) and moreability.co.uk (14.3) most.
The YouTube channels with the most visibility for walk-in baths questions are homeability (13.8), Mosby Building Arts (12.5) and Safe Step Walk-In Tubs & Showers (10.3), out of 425 channels we found.
The most visible subreddits are r/HomeImprovement (1.9), r/HousingUK (1.6) and r/DIYUK (1.5). Their threads are cited in Google and AI answers, out of 18 subreddits in total.
Each real question is weighted by how prominently Google surfaces it in its People Also Ask results, so questions Google shows early and often count for more. An entry's score is the weighted share of questions where it appears, averaged across Google organic, AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and YouTube, on a scale of 0 to 100. It compares who wins walk-in baths answers and is not a traffic figure.
Each question is weighted by how prominently Google surfaces it in its People Also Ask results. The score is the weighted share of questions where an entry appears, averaged across all 7 channels, on a scale of 0 to 100. It is a relative measure for comparing who wins walk-in baths answers, not a traffic figure.
The coloured dots show where an entry appeared: Google organic results, Google AI Overviews and AI Mode, ChatGPT, Gemini, Perplexity and YouTube search. All 57 questions were asked in each channel in November 2026, from the UK. AI answers were fetched once per question, so treat small differences as noise.
The Qs column shows how many of the 57 questions an entry appears for, in any of the 7 channels. Read it next to the visibility score. A high count with a low score means an entry shows up for many questions but wins little of the search demand behind them. Every table shows the top entries alongside the full count for the whole walk-in baths industry.

I’ve spent 26 years in search and digital marketing, leading SEO, working with technology teams and delivering at enterprise scale. Today I use that experience to build AI automation that multiplies what teams can achieve, while keeping human control and accountability.
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