Home lifts AI visibility scores: who ranks in Google and AI search
AI visibility (also called LLM visibility or AI brand visibility) is how often a brand or website is named or cited when people ask ChatGPT, Google AI Overviews, AI Mode, Gemini and Perplexity about home lifts. This page measures it for every website, page, YouTube channel, video and subreddit that appeared when we asked the 60 home lifts questions behind this data in Google, AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and YouTube. People ask things like “What is the average price of a stair lift in the UK?”, “What are the top 5 stairlift companies in the UK?” and “How do portable stair lifts work?”.
Key findings
- ChatGPT leans on ukhomelifts.co.uk (47.5) and costwiseuk.co.uk (23.6). UK Home Lifts is the only one of the lift companies in its top 3.
- Google AI Overviews favour 1st Choice Stairlifts (38.1), ahead of Anglian Lifts (30.6).
- Perplexity is the most supplier-friendly engine: 1st Choice Stairlifts (56.8) and Stannah (49.5).
- Four of the lift companies make the overall top 5: UK Home Lifts (19.6), 1st Choice Stairlifts (18.8), Swift Lifts (17.8) and Stannah (13.4).
One example question from each home lifts topic
- What is the average price of a stair lift in the UK? Home Lift and Stairlift Costs
- What are the top 5 stairlift companies in the UK? Choosing a Lift or Stairlift Company
- How do portable stair lifts work? Types of Home Lift
- What are the British standards for lifts? Planning and Installation
- What makes elevators safe? Downsides, Reliability and Home Value
- How long does a battery last on a stairlift? Servicing and Replacement
- What are some good lift devices for elderly people? Alternatives to a Stairlift
- Do the NHS pay for stairlifts? Grants and Help With Costs
Most visible websites for home lifts
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | ukhomelifts.co.uk | 19.6 | 17 | |
| 2 | 1stchoicestairlifts.com | 18.8 | 30 | |
| 3 | swiftlifts.com | 17.8 | 21 | |
| 4 | checkatrade.com | 14.5 | 11 | |
| 5 | stannah.com | 13.4 | 35 |
What it shows
The websites that show up most when people ask about home lifts, across all 8 concern groups and 60 questions. ukhomelifts.co.uk leads with a score of 19.6, appearing in Google organic, AI Overview, ChatGPT, Gemini and Perplexity, ahead of 1stchoicestairlifts.com and swiftlifts.com. All five appear in AI answers and all of them also rank in Google organic.
How home lifts brands can use this
These are the sources Google and AI assistants trust for home lifts questions. Check whether your site is in the list. If it is not, study what these domains publish and target them for brand mentions, expert quotes and digital PR, because being named on a trusted site is one of the main ways a brand gets into AI answers.
Most visible pages for home lifts
| Title | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | How Much Does a Home Lift Cost in the UK in 2026? (Full Breakdown)anglian-lifts.co.uk/how-much-does-a-home-lift-cost/ | 8.8 | 6 | |
| 2 | Home Lift Prices | 2026 UK Cost Guideukhomelifts.co.uk/prices/ | 8.7 | 9 | |
| 3 | Home Lift Costs – Guide to Residential Lift Installation - MyBuildermybuilder.com/electrical/price-guides/home-lift-cost | 8.7 | 7 | |
| 4 | Home lift cost calculator UK 2026 | Costwisecostwiseuk.co.uk/home-lift-cost/ | 8.1 | 3 | |
| 5 | Home Lift Cost: Supply & Install in 2026 | Checkatradecheckatrade.com/blog/cost-guides/home-lift-cost/ | 8.0 | 8 |
What it shows
The individual pages cited or ranked most often across the 60 questions. The top page, How Much Does a Home Lift Cost in the UK in 2026? (Full Breakdown) on anglian-lifts.co.uk, scores 8.8 and appears for 6 questions.
How to get your pages into this list
Open these pages and note how they answer: a plain definition near the top, short sections that each answer one question, and figures with sources. Pages built like this are easy for AI assistants to quote. Match that structure on your own pages for the same questions.
Home lifts lift companies: who AI assistants mention most
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | UK Home LiftsLift company · ukhomelifts.co.uk | 19.6 | 17 | |
| 2 | 1st Choice StairliftsLift company · 1stchoicestairlifts.com | 18.8 | 30 | |
| 3 | Swift LiftsLift company · swiftlifts.com | 17.8 | 21 | |
| 4 | StannahLift company · stannah.com | 13.4 | 35 | |
| 5 | Anglian LiftsLift company · anglian-lifts.co.uk | 10.1 | 16 | |
| 6 | Morgan EllisLift company · morganellis.co.uk | 8.4 | 13 | |
| 7 | Cibes LiftLift company · cibeslift.com | 6.9 | 11 | |
| 8 | UK StairliftsLift company · ukstairlifts.com | 6.4 | 16 | |
| 9 | My Mobility UKLift company · mymobilityuk.co.uk | 6.0 | 11 | |
| 10 | EasyliftLift company · cneasylift.com | 5.9 | 4 |
What it shows
The same scores as the websites table, filtered to lift companies, so you can compare like with like. Guidance sites, regulators and publishers are left out. UK Home Lifts leads with 19.6, ahead of 1st Choice Stairlifts (18.8).
How suppliers can use this
Look at which channels each rival appears in. A rival with ChatGPT or Perplexity dots that you lack is being cited from pages you can study and outdo. A high Qs count with a low score means a brand appears often but only for questions Google surfaces less.
Top YouTube channels for home lifts
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | Bruno Independent Living Aids | 9.8 | 36 | |
| 2 | Lifeway Mobility | 9.3 | 25 | |
| 3 | Cibes Lift | 9.2 | 20 | |
| 4 | EMS Lifts Ltd | 8.1 | 25 | |
| 5 | Presello | 7.8 | 20 |
What it shows
The YouTube channels whose videos appear most for home lifts questions, in YouTube search and when Google or AI answers show a video. Bruno Independent Living Aids leads with 9.8.
How to use it on YouTube
These channels own the video answers for home lifts. Brief a video for each high-volume question they cover, or work with them, since Google and AI Overviews often pull a video into the answer.
Most visible YouTube videos about home lifts
| Title | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | How Much Do Stair Lifts Cost? (2024) | Mr. Stairlift | Bruno®Bruno Independent Living Aids | 9.1 | 31 | |
| 2 | How much does a residential elevator cost?Cibes Lift | 8.2 | 16 | |
| 3 | The Surprising Truth About Home Elevator Costs (Tech Review)Presello | 7.8 | 20 | |
| 4 | How Much Does a Stairlift Cost?EMS Lifts Ltd | 6.5 | 21 | |
| 5 | 💰 Residential Elevator Cost Breakdown: What You Need to Know Before Installing! #elevator #costAlam Lawe Popo | 6.4 | 10 |
What it shows
The individual videos that appear most across the 60 questions. The top video, How Much Do Stair Lifts Cost? (2024) | Mr. Stairlift | Bruno®, scores 9.1.
How to use it
Watch the top videos and note the questions they answer in their titles and chapters. A video that answers one question clearly, with that question in its title, is the format that keeps getting picked.
Subreddits discussing home lifts
| Name | Visibility | Channels | Qs | |
|---|---|---|---|---|
| 1 | r/Elevators2 threads cited | 0.9 | 2 | |
| 2 | r/RealEstate1 thread cited | 0.5 | 1 | |
| 3 | r/DisabilityHacks1 thread cited | 0.1 | 1 | |
| 4 | r/LegalAdviceUK1 thread cited | 0.1 | 1 | |
| 5 | r/wheelchairs1 thread cited | 0.0 | 1 |
What it shows
The subreddits whose threads Google and AI assistants cite for home lifts questions. r/Elevators leads, with 2 threads cited in AI Overview.
How to use it
Read the cited threads to see the worries and objections that keep coming up, so you can answer them on your own pages. Where it fits the community rules, a helpful answer from a named expert can itself become a cited source.
Which sources ChatGPT, Gemini, Perplexity and Google AI Overviews cite for home lifts
Each AI search engine picks its own sources. For home lifts, ChatGPT leans most on ukhomelifts.co.uk, Perplexity on 1stchoicestairlifts.com and Google AI Overviews on 1stchoicestairlifts.com. The lists show the top 3 websites in each engine, scored by the weighted share of questions where they appear.
Google organic
- swiftlifts.com39.8
- facebook.com29.1
- checkatrade.com29.0
AI Overview
- 1stchoicestairlifts.com38.1
- anglian-lifts.co.uk30.6
- facebook.com29.4
AI Mode
- checkatrade.com25.7
- 1stchoicestairlifts.com10.3
- cneasylift.com6.7
ChatGPT
- ukhomelifts.co.uk47.5
- costwiseuk.co.uk23.6
- gov.uk16.4
Gemini
- swiftlifts.com38.7
- morganellis.co.uk34.6
- ukhomelifts.co.uk32.5
Perplexity
- 1stchoicestairlifts.com56.8
- stannah.com49.5
- swiftlifts.com46.1
How home lifts brands can improve their AI search visibility
Five steps, in the order that usually moves the score fastest. Each one is based on what this data shows Google and AI assistants reward for home lifts.
- Get mentioned on the sources AI already cites. For home lifts that means checkatrade.com, mybuilder.com and costwiseuk.co.uk. Expert comment, data and digital PR that earn a mention on these sites carry straight into ChatGPT and AI Overview answers.
- Answer each question in plain words on your own pages. Put a one-sentence answer at the top, then the detail, with dates and sources for any figures.
- Publish one clear video per high-demand question. Bruno Independent Living Aids and Lifeway Mobility own the home lifts video answers today. Put the question in the title and use chapters.
- Take part where people discuss home lifts. r/Elevators threads are cited in AI Overview. Helpful answers from a named expert can become cited sources themselves.
- Check why your pages are or are not cited. Run a Citation Gap check on your main home lifts pages to see what the cited pages have that yours lack.
Home lifts AI visibility FAQs
What is AI visibility for home lifts brands?
AI visibility (also called LLM visibility or AI brand visibility) is how often a brand or website is named or cited when people ask ChatGPT, Google AI Overviews, AI Mode, Gemini and Perplexity about home lifts. On this page it is measured over 60 real home lifts questions and scored from 0 to 100.
Which websites are most visible for home lifts in Google and AI search?
Across all 60 questions we tracked, the most visible websites for home lifts are ukhomelifts.co.uk (19.6), 1stchoicestairlifts.com (18.8) and swiftlifts.com (17.8), out of 558 domains in total. Scores are out of 100.
Which home lifts lift companies does ChatGPT recommend?
Among lift companies, ChatGPT cites UK Home Lifts (47.5), Stannah (11.0) and Acorn Stairlifts (7.6) most often. Guidance and publisher sites still lead overall, led by ukhomelifts.co.uk (47.5).
Which websites does ChatGPT cite most for home lifts questions?
ChatGPT cites ukhomelifts.co.uk (47.5), costwiseuk.co.uk (23.6) and gov.uk (16.4) most often for home lifts questions, scored by the weighted share of questions where each one appears.
Which websites do Google AI Overviews and AI Mode cite for home lifts?
Google AI Overviews lean on 1stchoicestairlifts.com (38.1), anglian-lifts.co.uk (30.6) and facebook.com (29.4). AI Mode leans on checkatrade.com (25.7), 1stchoicestairlifts.com (10.3) and cneasylift.com (6.7).
Which sources do Perplexity and Gemini use for home lifts questions?
Perplexity cites 1stchoicestairlifts.com (56.8), stannah.com (49.5) and swiftlifts.com (46.1) most. Gemini cites swiftlifts.com (38.7), morganellis.co.uk (34.6) and ukhomelifts.co.uk (32.5) most.
What are the most visible YouTube channels for home lifts advice?
The YouTube channels with the most visibility for home lifts questions are Bruno Independent Living Aids (9.8), Lifeway Mobility (9.3) and Cibes Lift (9.2), out of 408 channels we found.
Which subreddits discuss home lifts?
The most visible subreddits are r/Elevators (0.9), r/RealEstate (0.5) and r/DisabilityHacks (0.1). Their threads are cited in Google and AI answers, out of 5 subreddits in total.
How is the home lifts AI visibility score calculated?
Each real question is weighted by how prominently Google surfaces it in its People Also Ask results, so questions Google shows early and often count for more. An entry's score is the weighted share of questions where it appears, averaged across Google organic, AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity and YouTube, on a scale of 0 to 100. It compares who wins home lifts answers and is not a traffic figure.
How we measure home lifts AI visibility
Visibility score
Each question is weighted by how prominently Google surfaces it in its People Also Ask results. The score is the weighted share of questions where an entry appears, averaged across all 7 channels, on a scale of 0 to 100. It is a relative measure for comparing who wins home lifts answers, not a traffic figure.
Channels and dates
The coloured dots show where an entry appeared: Google organic results, Google AI Overviews and AI Mode, ChatGPT, Gemini, Perplexity and YouTube search. All 60 questions were asked in each channel in November 2026, from the UK. AI answers were fetched once per question, so treat small differences as noise.
Questions and totals
The Qs column shows how many of the 60 questions an entry appears for, in any of the 7 channels. Read it next to the visibility score. A high count with a low score means an entry shows up for many questions but wins little of the search demand behind them. Every table shows the top entries alongside the full count for the whole home lifts industry.
AI visibility in other industries
About me
I’ve spent 26 years in search and digital marketing, leading SEO, working with technology teams and delivering at enterprise scale. Today I use that experience to build AI automation that multiplies what teams can achieve, while keeping human control and accountability.
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